OCM™ Mastery (English)

Price

₹ 25000 Buy now

About Course

Drop your questions or share your learning: HERE

Course content

0. What's OCM Start

1. First Party Data Vs. Third Party Data Start

2. Advatange+ Vs. Original Audience Start

3. The Future of Audience Targeting Start

4. Decoding the Ad Auction System Start

5. The Ad Attribution System Start

6. Why OCM Start

0. From the desk of Rohan Start

1. The 5 Variables in an Ad Start

2. The 1-5-3 Framework Intro Start

3. Total Ads Needed with 1-5-3 Start

4. The 1-1-3 Framework Intro Start

5. Qualifying KPI for winners of 153 and 113 Start

5.1 When to use 1-5-3 and 1-1-3 Start

6. The Scaling Budget Formula Start

7. Defining your Kill Point Start

8. Launching OCM on New Ad Accounts (SOP Walkthrough) Start

9. Why not launch with Broad right away Start

10. Do we need to launch SAS everytime Start

11. Simple Naming Convention Start

12. Launching OCM on New Ad Account (Ad Account Walkthrough) Start

13. Launching another new ad account with OCM (Ad Account walkthrough) Start

14. Launching OCM on existing accounts (SOP Walkthrough) Start

15. Approaching eCom selling multiple SKUs or catalogue Start

1. 9k per day to 42k per day in 7 days (Ad account walkthrough) Start

2. 30k per day (Ad account walkthrough) Start

3. Weekly Ad Budget & Optimization Calculator Start

4. How to access the calculator Start

5. Creative Scaling SOP Start

6. Why does ad performance drop as I spend more Start

7. Launching Creative Tests when Scaling with OCM Start

8. When to turn off a campaign, ad set or ad Start

9. CPM & Frequency Matrix for decision making Start

10. Budget Increase or Decrease SOP Start

1. Sprint Testing Start

2. Creative Optimization Anatomy - Intro Start

2.1 Unvalidated Product - Creative Didn't perform Start

2.2 Validated Product - Creative Didn't Perform Start

3. Iterations Vs. Variations Start

4. What to test in Video Ad Creatives Start

5. What to test in a Static Ad Creative Start

6. 11 Reasons why Ads do not convert Start

Buy now

OCM™ Mastery (English)

About Course

Course content

Course Instructor

Rohan Sapra